Since 1969, the California State Parks Foundation (CSPF) has been dedicated to protecting, enhancing, and advocating for California's magnificent state parks. Through our fundraising and advocacy efforts, since our founding, we have raised more than $256 million to benefit California’s state parks and park users. Although CSPF’s mission has evolved with the growth of the state parks system, one thing has not changed: our commitment to using every contributed dollar efficiently and effectively. CSPF’s careful stewardship of your financial support is why we have received strong ratings from charity evaluators in recent years. Our accountability and transparency ratings continue to be stellar.
At the same time, the past decade has been particularly challenging for California’s state parks system. Repeated threats of closures due to budget cuts and a financial scandal in 2012 that rocked the California Department of Parks and Recreation (DPR) – the public agency with which we partner – are just two such examples. CSPF, together with the parks community, was successful in fighting back the closure threats. In fact, we were able to reach new audiences and increase our membership during this very challenging period. However, DPR’s financial scandal adversely affected CSPF’s ability to maintain our former fundraising momentum.
Fluctuations in Revenues and Expenses: The nature of CSPF’s work means we experience significant annual revenue fluctuations as we raise funds to address current needs for parks. What holds steady through these fiscal peaks and valleys is our dedication to strict accountability and financial transparency, maintaining the highest non-profit financial and fundraising standards, and building park excellence. We direct as much of every contributed dollar as possible to advance our mission of protecting, improving, and advocating for California’s state parks. In addition to remaining committed to serving our members statewide, CSPF continues to act as the independent voice for state parks, advocating for adequate funding and sound policies for state parks while also funding park improvements, volunteer efforts, and educational programs.
Joint Costs: California State Parks Foundation (CSPF) conducts a comprehensive direct mail program to educate its members and the general public about issues affecting California’s state parks, to encourage direct action to influence related policies and legislation, and to generate awareness of and support for CSPF’s activities and programs that benefit state parks and park users. The mailings include fundraising solicitations for contributions to advance CSPF’s mission to protect, improve, and advocate for California’s 280 state parks. In accordance with the Financial Accounting Standards Board (FASB) guidelines, CSPF allocates the joint costs of its direct mail activities between its program and fundraising expenses on its audited financial statements as well as public filings such as the IRS form 990. For the fiscal year ended June 30, 2015, CSPF reported a total of $3,178,682 in joint direct mail costs. Of those costs, $1,831,672 was allocated as program expenses and $1,347,010 was allocated as fundraising expenses. The joint costs for fiscal year 2015-16 will be reported when the final audited financial statements are complete (in early 2017).
If you have any questions about any aspect of the financial information on this page, please email us at firstname.lastname@example.org or call us at (415) 262-4400.